PLE Certification Team

The success of the WEC Personal Leadership Effectiveness™ program is based on the concept of women supporting and lifting up women to lead in the future.

Our Personal Leadership Effectiveness (PLE)™ certification team includes executive-level women with proven track records to serve as assessment interpreters, coaches, and/or trainers for the program.


Dr. Becky Paneitz

FAI Affiliate, Certified PLE™ Coach/Trainer

Dr. Becky Paneitz is a seasoned consultant, speaker, and coach – dedicated mentor, motivator, and business leader who collaborates, instructs, and inspires for success. Becky is best known for her 10 years as president of Northwest Arkansas Community College. She was the first woman in Arkansas to receive President Emeritus distinction, which she was awarded for her commitment and dedication to the college after her July 2013 retirement. Becky is a member of the Northwest Arkansas Council, serves on the board of WorkMatters, and is a member of the NWA ALPFA Corporate Advisory Board. She is actively involved in the Northwest Arkansas community and is passionate about women’s issues. She is an adjunct faculty member at National American University.


Jean Anderson

President, Inseitz Group Women’s Empowerment Foundation and Certified PLE™ Coach/Trainer

Jean Anderson joined Inseitz Group in January 2017 after 16 years at NorthWest Arkansas Community College (NWACC). During her time at NWACC, she held several leadership roles, including academic advisor, executive assistant to the president, executive director of organizational development, and executive director for NWACC’s Bella Vista Center.  Jean assumed her position as the Planned Giving Officer for the NWACC Foundation in July 2013.

Jean received her BA in Business Education from the University of Northern Iowa in 1973 and her MBA from Baker University (Baldwin, KS) in 1995. She is a Certified Practitioner of MBTI Step I and Step II instruments and a Global Career Development Facilitator.

Jean enjoys volunteering with several area organizations.  She is an active member of the Bentonville/Bella Vista Rotary Club and has served as an assistant governor for Rotary District 6110, which covers a four-state area.  Jean also is a member of Network of Executive Women, and the Green House Assisted Living Board.


Kim-Tisdale-Inseitz-Group-Program-DirectorKim Tisdale

Program Director and Certified PLE™ Coach/Trainer

Kim joined Inseitz Group as Program Director in July 2018 and is also a Certified PLE™ Coach/Trainer.  Prior to Inseitz group, Kim worked for Walmart Stores, Inc. for over 19 years. She spent 16 years in Real Estate/Store Planning and the last 3+ years in Global Shared Services. Since leaving Walmart in 2015, Kim has been a National Account Manager for Cree Lighting and currently holds that role representing Borgen Systems. She provides innovative refrigerated solutions for the Fresh Floral areas of Walmart and Sam’s Club. Customer Service is job one.

Kim is a native to Northwest Arkansas. She is very involved in the community and currently serves as Vice President of the Board for Souls Harbor – transitional living facility for men recovering from addiction in Rogers, AR. Kim also gives her time to Havenwood, Jr. Achievement, NWA Business Women’s Conference, Crystal Bridges and among others. Her motto is “Always do what you can, when you can and always give more than you get”. Kim is an active member of First Christian Church/Waterway in Bentonville. She was recently certified as a PLE Coach and looks forward to working with the participants in the Personal Leadership Effectiveness Program.

She attended the University of Arkansas majoring in journalism. She graduated from Facilitator School through Walmart and is certified in AIM Change Management and Dimensions in Professional Selling.

Kim lives in Bentonville with her very patient boyfriend Aaron, three amazing dogs and the most beautiful cat in the world. Kim has a wonderful 27-yr. old daughter who is currently working as a stage manager with a theatre company out of NYC. Kim is a collector of craft and art supplies. She is a supporter of all things arts, loves to travel and would live at the beach if she didn’t live here.


Theresa-Barrera-ShawTheresa Barrera-Shaw

Certified PLE™ Coach/Trainer

Professionalism, ethics and a high level of integrity have been the hallmark of Theresa Barrera-Shaw’s 30-year career in retail and merchandising. Her intense desire to help people succeed continues to fuel her latest endeavor as co-owner of The Barrera Shaw Group.

Theresa’s in-depth knowledge and skill come from a 27-year career at Wal-Mart Stores, Inc. She retired in 2013 as Vice President of Supplier Administration, which required her to oversee both Supplier Diversity and Supplier Development. She led both programs to realize success during her more than five years in that position.

Theresa is widely recognized for her work in advancing women and minorities in the workplace. Her most recent acknowledgments include being named to the “Top 30 Champions of Diversity” by Diversity Plus Magazine in October 2012, and was named “Best of the Best” by Hispanic Network Magazine in December 2012. Other honors include being named to the 80 Elite Hispanic Women (two years) and “40 under 40” by the Northwest Arkansas Business Journal.

Theresa serves on various boards including the University of Texas-Pan American (since 2002), the Bentonville Film Festival, and her church. She also served on the Arvest Bank Group-Benton County Board for 10 years.


Abby Foster

Certified PLE™ Coach/Trainer

As the Founder and Managing Principal of Ahnimisha Consulting, Abby Foster has over 25 years of corporate and consulting experience and is a Generational Dynamics trainer, Human Capital consultant, and Executive Coach. Known for her ability to develop high-performing, cross-functional, and multigenerational teams, Abby’s passion for diversity is the foundation for her success in the area of workforce effectiveness, and the cornerstone of her work in leadership development.

Prior to launching Ahnimisha Consulting, Abby was a Director with Deloitte Consulting in the Human Capital Services practice where she provided advice and counseling to a number of senior HR Executives at global companies in the Energy, Financial Services, and Health Insurance industries. Before joining Deloitte, Abby served as Corporate Director and V.P. of Client Sales and Accounts at Exult, Inc., where she was a member of the executive leadership team that launched the industry’s first pure play HR BPO organization. Prior to joining Exult, Abby developed an expertise leading global teams at Baker Hughes, Inc. where she held several finance positions over a 10-year period before accepting a senior leadership role in the global redesign and transformation of the company’s Human Resource and Finance operations. Before leaving Baker Hughes, Abby was responsible for the design, development, and implementation of the North America Finance and HR Shared Services organization (Baker Hughes, Business Support Services).

Abby is currently on the Board of Initiative for Resilient Philanthropy and Public Policy, and a member of the Bentonville/Bella Vista Chamber of Commerce, the Health Care Marketing Association (Fayetteville), Northwest Arkansas SHRM, Arkansas SHRM, and the Bella Vista Business Association.

She is a practitioner of Krav Maga, an avid lover of nature, and lives in Bella Vista with her husband of 32 years (James), their boxer (Butch), and their tuxedo cat (Tex).


Rose Mary Pham

Certified PLE™ Coach/Trainer

Rose Mary Pham is the Executive Director and founder of Mary’s Little Lambs Preschool, a private early education preschool in Bentonville. She graduated from University of Arkansas in Fayetteville with a Master’s degree in Early Childhood Education in 2000 and a Master’s degree in Educational Leadership in 2012. Her experiences include teaching in public schools and early childhood development centers for more than 15 years.

She is currently an active member of the National Association for the Education of Young Children (NAEYC), Southern Early Childhood Association (SECA), and serves on the board of Navigators advisory council of the Early Childhood Initiative Center. Rose has also expanded her passion for children most recently by opening her home for children in need through the foster care system.


Suzi Vermillion

Certified PLE™ Coach 

One characteristic of Suzi Vermillion’s life has been change. Her career in sales mandated that she and her family relocateeight times in 16 years. Life has presented struggles for Suzi like dealing with her husband’s health issues, the highs and lows of raising boys, and finding personal balance while traveling for work 60% of the time.

In 2014, Suzi retired from a Sherwin- Williams Company, Fortune 500 Company, where she worked for 22 years in sales, most recently as a National Account Manager. Suzi currently lives in Northwest Arkansas. Her passion is helping women develop and grow both corporately and personally. Susan speaks to women’s groups on contentment and trust. She has two adult sons, Joseph who works in construction, and Jason who is currently stationed in Florida with the United States Air Force.


Anne Hensley, CoachAnne Hensley

Certified PLE™ Coach 

Anne Hensley is from North Carolina, graduated from North Carolina State University with a BA in Psychology and relocated to Northwest Arkansas in 2006.

Anne’s career was in various areas of Banking and Financial Services.  Her career began in Retail banking, supervising a large group of branch offices and lenders.  Anne worked closely with the teams, mentoring and encouraging staff to deliver world class sales and service.  Anne moved to the corporate offices to focus on building, developing and directing five different lines of business in an area of banking known as “Alternative Delivery” In this role, she was responsible for delivery of solutions leading to modification of customer behavior from conducting business in branch offices to other resources, while providing premium quality and meaningful service (i. e. Online Banking. ATM’s, telephone Call Center, In-Store Banking).

She retired as a Senior Vice President. Throughout her banking career and since retiring in 2006, Anne has coached and mentored team members and other individuals.


Stacey Curzon

Certified PLE™ Coach 

Stacey Curzon is a graduate of the University of Arkansas in Fayetteville with a BA in communication. Stacey has enjoyed a long career in sales and marketing where her primary focus has been to understand her customers’ needs and their market challenges in order to deliver relevant and meaningful solutions.  Stacey spent the last five years with Roche Diagnostics as an Account Executive. Roche Diagnostics is a leading Biotech company that employs over 80,000 people worldwide and spends approximately $8 billion annually in Research and Development.

At Roche Diagnostics, Stacey led cross-functional teams on customer driven initiatives, worked on product launches, and mentored and trained team members. Her primary focus was partnering with hospitals and Integrated Health Network’s to help them improve the quality of patient care while reducing overall cost to the health care system.

In 2018, Stacey received her health coaching certification from the Institute for Integrated Nutrition and has established her own coaching practice. Her mission is to help individuals re-energize their bodies and fuel their minds so they can follow their passions and live a fulfilled and balanced life.